AI is reshaping every part of retail, from how customers discover products to how businesses forecast demand, set prices and prevent fraud. This book explores how artificial intelligence powers personalised shopping experiences, smarter inventory management, AI-driven chatbots, visual search, predictive analytics, dynamic pricing, and loyalty programs that truly reward behaviour. It shows retailers, brands and suppliers how to turn data into better decisions, stronger customer relationships, and more efficient operations, while preparing for the next wave of AI-enabled innovation across both online and in-store environments.
AI is reshaping every part of retail, from how customers discover products to how businesses forecast demand, set prices and prevent fraud. This book explores how artificial intelligence powers personalised shopping experiences, smarter inventory management, AI-driven chatbots, visual search, predictive analytics, dynamic pricing, and loyalty programs that truly reward behaviour. It shows retailers, brands and suppliers how to turn data into better decisions, stronger customer relationships, and more efficient operations, while preparing for the next wave of AI-enabled innovation across both online and in-store environments.